Revenue vs Earnings: What's the Difference?

What is revenue?

Revenue is total dollars from sales. The 'top line' on the income statement.

What are earnings?

Earnings is net income — revenue minus every cost. The 'bottom line'. Drives EPS and the P/E ratio.

Why can earnings mislead?

Revenue is harder to fake than earnings. Earnings can be moved by depreciation choices, one-off items, or stock-based comp adjustments.

Frequently asked questions

Is revenue the same as sales?

Yes, in most companies. Revenue is the formal accounting term.

Can a company grow revenue but still lose money?

Yes. Many startups do. Amazon famously had years like this.

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